Embedded World 2023

Embedded World Exhibition and Conference, MAS is part of it!

MAS Elettronica will be at the Embedded World Exhibition and Conference, which will take place in Nurnberg from the 14th to the 16th of March 2023. The Embedded World Fair offers the opportunity to share new ideas and projects and to meet experts, key leaders, partners, and qualified suppliers. For 20 years, the Embedded World Fair has been gathering hundreds of top players of the embedded community to show the most innovative technologies and discuss future developments and challenges. 

2023 Embedded World Exhibition and Conference will focus on three main areas

  • Embedded: the fair’s core business is to share ideas and solutions for the most complex embedded systems from sensors to cloud technologies and smart tools.
  • Responsibility: the embedded systems have been used in the most critical situations for medical applications and industrial automation. It is therefore necessary to focus on responsibility and accountability for these systems. 
  • Sustainability: it’s not a redundant refrain, but a must-have for the future of every company. It is necessary that embedded systems are sustainable in the whole life-cycle: from design to the final disposal. 

Where to find MAS Elettronica at #ew23 

MAS Elettronica will be hosted in three stands.

With Steliau, French industry leader in the electronic and mechatronic sector, we will show our SBC Mina, a Single Board Computer built upon the NXP i.MX 8M Mini embedded multicore applications processor. Thanks to its standard 3,5″ and SMARC 2.0 form factors, it is a solution that guarantees complete modularity. The TPM module ensures the system’s integrity and security, especially in the most critical contexts like medical and industrial. 

Together with the American Lattice Semiconductors and the European division of Arrow, we will show MAS LIFCL Evaluation Board. The board can be used for video capture applications. 

At the Embedded World Fair, we will present also NVidia SBC Lightfront AI, a board with high performance that is able to run modern AI workloads, making it possible to add advanced AI to any product.

Contact us for more information on the products shown at the Embedded World Exhibition and Conference: 

 

 


Automation technologies

Automation technologies for a competitive future

Automation technologies are a fundamental pillar in the Industry 4.0 revolution, characterized by smart, connected, automatized, and more efficient production. Modern technologies, even more, connected and innovative, allow a better autonomy of machinery, mainly for repetitive processes, improving the quality of production and the work conditions, while promoting a more sustainable development for every company.

Thanks to automotive technologies, companies can pursue the digital transition and be more competitive and innovative. 

Different technologies, different automation 

When talking about automated processes, is often referred to as an industrial robot that produces, assembles, or moves an item. But automation is a technological development with different facets, like: 

  1. Robotic automation of processes: thanks to robots it is possible to perform repetitive actions where human intervention is not strictly necessary; 
  2. Industrial processes’ automation: thanks to software, it is possible to automate several operations; 
  3. IT Automation: another sector where automation can be a benefit is IT, where it could be possible to automate code and systems. 

The advantages of automation

Automation technologies can be potentially used by several industries, but they are mainly used in the manufacturing, automotive, pharmaceutical, and IT industries. The advantages of automation are numerous: 

  • simplified processes
  • improved efficiency
  • increased productivity by letting the robots do repetitive tasks, 
  • there is not necessarily a workforce reduction, but a task shift, 
  • production time saving, 
  • reduced margin of errors and better reliability,  
  • chance of implementing energy efficiency and environmental policies
  • companies can focus on technological innovation. 

Implementing automated systems can not be done overnight, but it requires an innovative vision to carry out these changes and transform a business or part of it. It is necessary to rely on trustworthy partners and suppliers and choose the most appropriate technologies and solutions for the company. 

Mas Elettronica supports Industry 4.0

MAS Elettronica products are perfect to develop and optimize automation processes in every industry. Among our products, we highlight SBC Mina and  SBC Frida. Thanks to their standard formats 3,5’’, PICO ITX e Smarc 2.0 they guarantee completely modulable solutions. 

Contact us for more information: 

 

 


Generative Artificial Intelligence

Generative Artificial Intelligence for the future of AI

Thanks to sci-fi movies, we can imagine a future where robots will be more ‘human’, to the point of being able to replicate human behaviors like feelings and creativity. This type of future is not too far away, because Artificial Intelligence is rapidly progressing and the differences between humans and robots are reducing. AI is developing in that direction and will imitate a uniquely human characteristic: creativity. In this case, we talk about Generative Artificial Intelligence. 

What is Generative Artificial Intelligence? 

Generative Artificial Intelligence (GAI) is an innovative branch of AI that is able to create new and original content. It is a more elaborated output than one generated by analysis and actions to existing data. In this case, we talk about ‘Reinforcement Learning’ because it is a more complex training than the well-known Machine Learning. 

Thanks to Reinforcement Learning, a Generative AI application can collect photos, videos, emails, texts, codes, and other types of information to generate brand-new content. Among the most known applications is the text-to-image application, where a textual input can generate an original image that reflects the given description. 

Generative AI can be applied to different business areas, like: 

  • marketing and communication: to create content for blogs, social, mail, or newsletters, but also more relevant advertising based on interests and purchases, 
  • IT: to create software and codes without human input, 
  • translations: to localize contents in different languages, 
  • conversational chatbots: to be used in several services and businesses to talk and better engage with consumers. 

Marketing and Communications is surely the area profiting from Generative AI, but Digital Health is another sector that can be optimized thanks to this new technology. Using empathic and conversational chatbots, with Reinforcement Learning and Generative AI, it will be more efficient to communicate with patients and doctors. It will be possible to perform remote monitoring, analysis, and diagnosis. Visits in hospitals and clinics can be reduced, reducing the pressure on healthcare systems. 

Legal and administrative firms can use Generative AI to create documents, contracts, and translations, reducing time and bureaucracy. In businesses, GAI can help create new business models and strategies. 

Like any other technology, GAI has some risks to face. The most known is ‘deepfake’, which means creating false content that cannot be distinguished from an original one. Another risk is related to intellectual property because the content is generated by analyzing existing data and information. 

It is therefore essential that businesses put security as a top priority when choosing products and services for AI. 

MAS Elettronica supports Generative Artificial Intelligence 

CPU Aurora IMX8M is among the best MAS Elettronica to realize Generative Artificial Intelligence solutions. It is a SOM general purpose specialized in AI with high performance and low energy consumption. It can simultaneously manage three displays and CPU Aurora IMX8M can elaborate a high quantity of data in real-time. 

Contact us for more information: 

 

 


AI Trend per il 2023

2023 AI trends: security, creativity and sustainability

Artificial Intelligence can revolutionize the industry and bring enormous benefits related to efficiency, productivity, and sustainability. In the next few years, AI will be even closer to human intelligence, mimicking human behaviors and developing autonomous actions.

Among the 2023 AI trends, we will surely find more security, sustainability, and creativity

A further step for data-driven

Thanks to Big Data, it is possible to manage a business with a data-driven approach, by monitoring processes and intervening according to the collected data. A further step will be a more proactive application of the devices in a more integrated and smart system. It will be possible to shorten decision-making processes and make them more accurate and trackable. 

Security: AI TRiSM

The security topic can be summed with the acronym TRiSM: Trust, Risk and Security Management. Therefore businesses must focus on these topics. New technologies are more compliant with security but they are not immune to cyber-attacks. Companies that will face and solve issues related to transparency and cybersecurity, will be keener to adopt AI applications to achieve their business goals. 

Adaptive AI

AI applications will be able to adapt and modify themselves according to the machine and the operator's feedback or external changes in the real world that could not be foreseen during the app or system development. Systems will be more integrated and contextualized with the real world.

Generative Artificial Intelligence

Besides Adaptive AI, another trend will be Generative AI, the Artificial Intelligence application that is able to create something new from existing data like codes, videos, images, or texts. AI will break down another barrier and will replicate a characteristic unique to humans: creativity. 

Augmented Reality in workplaces 

Augmented Reality will be more present in workplaces: thanks to special devices like smart headsets, operators can interact in real-time and actively work with robots or smart machinery. Maintenance will particularly benefit from Augmented Reality and AI, which can help to prevent damages, interruptions, or health risks for workers. Virtual Assistants, too, will represent an important support in workplaces to promptly recollect information or suggest alternatives in case of problems. 

Sustainability, thanks to advanced analysis 

Sustainable technologies are a top priority for most companies. Among the main business goals, there will be solutions that could increment energy efficiency, reduce carbon footprint and respect the community. Thanks to advanced Big Data analysis, automation, and new technologies, like AI, IoT, and Machine Learning, companies can constantly monitor the goals related to sustainability. 

Save Energy for a more sustainable development

Devices and machinery require a huge amount of energy. It is therefore important for companies to find more efficient solutions in terms of power and detect dispersions or wastes. AI is an ideal solution to implement greener systems. 

MAS Elettronica supports AI solutions 

Mas Elettronica supports companies with the best systems to design AI solutions: 

  • SBC Lightfront is a compact board that can enhance every product, adding Advance AI characteristics, 
  • CPU Aurora IMX8M is a neural processor for AI applications, that guarantees low dissipation, low consumption, and very high performance; 
  • SBC Frida is a single board of IMX8M family, that guarantees complete modularity; 
  • Mina is the ideal solution for robotics and digital technologies for a sustainable future.

Contact us for more information: